1. Parties and Acceptance
This User Agreement ("Agreement") is concluded electronically between Ersa Zirai Tarım Ltd. Şti. (Yalı Mah. Hamit Nural Cad. No: 7A, Erdek/Balıkesir, trade registry no: [MERSIS]) ("HeyMom"), which provides the HeyMom mobile app and the myheymom.com website (the "App"), and the natural person using the App ("User").
By starting to use the App, creating an account or making a purchase, you confirm that you have read and accept this Agreement. Your personal data is processed under the Privacy Policy. If you do not accept, do not use the App.
Nothing in this Agreement limits statutory consumer rights that cannot be waived under the law of your country of residence.
2. Scope of the Service
HeyMom provides information, tracking, reminders, community, entertainment and AI-powered content for pregnancy, the newborn period, period tracking and pregnancy planning. Main features:
- Weekly pregnancy and baby development tracking, multiple pregnancy support
- Newborn feeding, sleep, diaper, growth, fever, vaccination and solid food tracking
- Period and pregnancy planning (BBT, ovulation tests)
- Health trackers, Doctor Journal and "Ask Your Doctor"
- AI assistant and AI image analyses
- Week-by-week exercise program, breathing and Kegel sessions, contraction timer, kick counter
- Family/partner link and father mode
- Community forum
- Entertainment modules, guess pool, games, daily wheel and raffles
- Widgets and Apple Watch app
- Premium subscription, promo and referral programs
- Shopping links to third-party stores
HeyMom may change, add or remove features. If we materially remove a paid feature during a subscription period, we will inform you in line with store rules.
3. Medical Disclaimer (Most Important Clause)
- Content does not replace medical advice, diagnosis, treatment or examination
- The AI assistant is not a doctor, midwife, nurse, dietitian or other healthcare professional
- Lab, stool and ultrasound analyses and gender prediction are NOT medical diagnoses; results may be wrong or misleading
- Baby face, parent matching, horoscope, Chinese calendar, Rh prediction and the guess pool are purely for ENTERTAINMENT
- Pregnancy week, due date, ovulation and cycle calculations are estimates and must not be relied on alone for contraception or conception
- Reminders (medication, vaccines, appointments) are aids only; timely delivery of notifications is not guaranteed and you remain responsible for your own follow-up
- Consult your doctor about every decision concerning your health or your baby's health
- In an emergency call your local emergency number or go to the nearest healthcare facility; do not use the App as an emergency tool
You are responsible for decisions you make based on the App. To the extent permitted by law, HeyMom is not liable for damage arising from reliance on this content.
4. Exercise Program
- The exercise program, breathing and Kegel sessions are general exercise suggestions for pregnancy and postpartum, not a personal medical program
- Get your doctor's approval before starting any exercise. Do not exercise without your doctor's permission if you have a high-risk pregnancy, bleeding, risk of preterm labour, placental problems, high blood pressure, heart or lung disease or similar conditions
- The readiness questions in the App are reminders only, not a medical assessment
- Stop immediately and contact your doctor if you experience bleeding, fluid leakage, regular contractions, dizziness, chest pain, shortness of breath, headache, reduced baby movement or pain
- You exercise within your own limits in a safe environment and bear the risk of injury and health effects
5. AI and Image Analysis
AI features run on Anthropic's Claude models. By using them you accept that:
- AI outputs are generated probabilistically and may be wrong, incomplete, outdated or misleading. No warranty of accuracy or fitness is given
- You are responsible for the questions and images you submit. If you upload another person's face, document or personal data you must have their permission
- You may not use AI features to generate unlawful, violent, hateful, self-harm-promoting or child-exploitation content
- AI use is subject to credit and quota rules that may change for service quality and abuse prevention. Unused credits have no cash value and are not transferable
- AI outputs are for your personal, non-commercial use
6. Account and Use Without an Account
- You can use part of the App, and even make purchases, without an account. Your data is then kept in an anonymous account tied to the device; if you delete the App, change devices, or the anonymous account is unused for more than 14 days, your data may be permanently lost. Create an account to keep your data
- The App may not be used by anyone under 18
- You are responsible for the accuracy of your account information, the security of your password and all activity on your account
- You can delete your account in Profile > Privacy & Security > Delete Account. Deleting your account does not cancel your subscription; cancel it separately in the store
- You may not transfer or sell your account
- We may suspend or close accounts involved in fake accounts, impersonation, bots or multiple accounts
7. Premium Subscription, Pricing and Cancellation
- Premium is offered as a monthly or annual subscription. The current price, period and any free trial are shown on the purchase screen and in the App Store or Google Play before purchase; the terms shown there apply
- Payment is charged to your App Store account via your Apple ID, or to your Google Play account, on confirmation of purchase
- The subscription renews automatically for the same period at the then-current price unless cancelled at least 24 hours before the end of the current period. If you do not cancel before a free trial ends, it converts to a paid subscription
- You can manage and cancel in Settings > Apple ID > Subscriptions on iOS, or Google Play Store > Subscriptions on Android. Cancellation takes effect at the end of the current period and you keep Premium until then
- Deleting the App or your account does not cancel the subscription
- You will be notified of price increases in advance according to store rules
- Discount, trial, win-back and referral offers may be time-limited, may differ by person or region and do not apply to past purchases
- If the mother's account is Premium, the linked partner also gets ad-free use and AI access; this is not a transfer of the subscription and ends when the link ends
- Right of withdrawal: where the law of your country provides a withdrawal right for digital content or services, you expressly request immediate performance and acknowledge that you lose that right once the service starts, to the extent the law allows
- Refunds are handled by Apple or Google under their own rules; since we do not receive the payment directly, we cannot issue refunds ourselves
8. Raffles, Daily Wheel and Campaigns
- Raffles are governed by the Raffle Terms (Turkish original at myheymom.com/cekilis-kosullari), which form part of this Agreement and prevail in case of conflict
- Raffles and the daily wheel are open only to users aged 18 or over living in Turkey. No purchase is necessary to enter
- Premium periods, AI credits and raffle entries won as prizes have no cash value and may not be transferred or sold
- Entries and prizes obtained through cheating, multiple accounts, automation or false completion of tasks will be cancelled
- You are responsible for providing correct delivery details for physical prizes; we are not responsible for prizes that cannot be delivered due to incorrect details
- Trading, selling or forging influencer referral and promo codes is prohibited. HeyMom may change or end these programs and is not responsible for influencers' own content or promises
9. Community Rules and User Content
In the forum and other sharing areas:
- Do not share information that identifies you or others (ID numbers, phone, address, lab results, reports)
- Insults, harassment, discrimination, hate speech, sexual content, violence and encouragement of self-harm are prohibited
- Do not give medical advice or recommend medicines or doses
- Advertising, spam, product promotion, MLM and misleading content are prohibited
- Do not share others' photos, messages or copyrighted content without permission
Your content remains yours and you are responsible for it. You grant HeyMom a worldwide, royalty-free, non-exclusive, sublicensable licence to display and reproduce your content in the App and on myheymom.com (with author name and photo removed) and to make it visible in search engines. The licence ends within a reasonable time after you delete the content.
We may remove content that breaks these rules without notice and suspend or close your account. To report content you believe is unlawful, email destek@heymomtr.com or use the in-app report function.
10. Family/Partner Link and Guess Pool
- You decide who receives your invite code and are responsible for the consequences of sharing it
- Sharing details are in Section 6 of the Privacy Policy. Either party can remove the link
- HeyMom does not mediate disputes between partners and is not responsible for how a partner uses shared data
- Anyone you share a guess pool link with can see the pool's information. Do not enter data on someone else's behalf; participants are responsible for what they enter
11. Prohibited Uses
You may not use the App to:
- Act contrary to law, public morals or the rights of others
- Reverse engineer, extract source code, scrape data or bypass security or content filters
- Overload the App, gain unauthorised access, or bypass payment or Premium systems
- Obtain codes, credits, prizes or raffle entries by cheating
- Use fake accounts, multiple accounts or bots
In case of breach we may suspend access, close the account and pursue legal remedies.
12. Intellectual Property
The App's software, design, texts, images, videos, exercise content, brand and logo belong to HeyMom or its licensors. You receive a limited, non-transferable, revocable licence for personal, non-commercial use only. You may not copy, distribute, sell or create derivative works from the content without permission.
13. Limitation of Liability
To the maximum extent permitted by applicable law:
- The App is provided "as is" and "as available"; no warranty is given that it will be uninterrupted, error-free or fit for any purpose
- We are not liable for loss of data stored only on your device (Memory Book, photos, exercise logs) or in an anonymous account; back up important data
- We are not liable for outages or errors of third-party services (Google, Apple, Anthropic, RevenueCat, Meta, TikTok, AppsFlyer, Expo, etc.)
- We are not liable for indirect damages, loss of profit or loss of data
- Our total liability is limited to the amount you paid for the App in the 12 months before the event giving rise to the claim
These limitations do not apply to liability for intent or gross negligence, for death or personal injury, or to consumer rights that cannot be excluded by law. Australia: nothing in this Agreement excludes any guarantee, right or remedy under the Australian Consumer Law that cannot lawfully be excluded; where a failure is not a major failure our liability is limited to resupplying the service or paying the cost of resupply. Canada: nothing limits any non-waivable right under your province's consumer protection law, including Quebec's Consumer Protection Act.
14. Indemnity
To the extent permitted by law, you agree to compensate HeyMom, in proportion to your fault, for losses and reasonable legal costs arising from third-party claims caused by your breach of this Agreement, unlawful use or content you post.
15. Notices and Contact
- HeyMom may notify you by in-app notification, push notification or your registered email
- For requests, complaints and notices: destek@heymomtr.com
16. Changes and Termination
- We may update this Agreement. We will notify you in the App before material changes take effect and ask for your consent again if required. If you do not accept a change, you may end the Agreement by deleting your account and cancelling your subscription
- You may terminate this Agreement at any time by deleting your account
- We may suspend or terminate your access if you materially breach this Agreement
- On termination, fees paid are handled under store rules
17. Force Majeure
Our obligations are suspended for the duration of events beyond our control such as natural disasters, epidemics, war, terrorism, cyber attacks, infrastructure outages, third-party provider failures and legal restrictions.
18. Governing Law and Disputes
- This Agreement is governed by the laws of the Republic of Turkey, without prejudice to mandatory consumer protection laws of your country of residence
- If you are a consumer, you may bring proceedings in the courts of your country of residence and rely on its mandatory consumer laws. EU consumers may also use their national alternative dispute resolution bodies
- For non-consumers, the courts of Istanbul (Central) have jurisdiction
- Subscriptions are purchased through Apple or Google; billing and refund disputes are handled under the store's terms and your local consumer rules
- We will first try to resolve any dispute in good faith via destek@heymomtr.com
19. General
- If any provision is held invalid, the remaining provisions remain in force
- Our failure to enforce a right is not a waiver of it
- This Agreement, the Privacy Policy and the Raffle Terms together form the entire agreement between the parties
- Apple and Google are not parties to this Agreement and are not responsible for the App or its content
20. Contact
- Company: Ersa Zirai Tarım Ltd. Şti. (HeyMom)
- Address: Yalı Mah. Hamit Nural Cad. No: 7A, Erdek/Balıkesir
- Email: destek@heymomtr.com
- Web: myheymom.com